Compare and contrast Sir Phillip Sidneys Astrophil and...

The Strange Thing Called Love Despite the complexity of the sonnets that William Shakespeare and Sir Philip Sidney create, one is left with a feeling of total admiration for the rich language in each poem that forces its reader to pay very close attention to detail. The sonnets differ in the focus of metaphors for love and how this passion affects the poets; however, both of the poems intrigue their audience through their integration of ornate imagery in their portrayal of beauty and love. There is perhaps no collection of English poetry more widely known and praised than Shakespeares Sonnets. His brilliant ability to create over 150 sonnets, containing a series of related and mutually revealing metaphors has captivated his readers†¦show more content†¦This is obvious as he mentions the self-substantial fuel that is essential to produce light. Shakespeare uses this contraption of light to depict how one can use oneself up through the journey of life, implying that one will eventually die out, unless they go the right way about it by reproducing. Subsequently, while abundance is an allusion to the rich qualities of being young, famine is contrasted to refer to the emptiness that is now created as the fuel runs out. Consequently, the poet feels that the young man owes it to himself to reproduce; and will be acting as an enemy towards himself in his refusal to do so, as this will lead to extinction. Thou that art now the worlds fresh ornament, And only herald to the gaudy spring, The poet refers to the man as the principal object that has the ability to remind the world of beauty. He also infers that only an individual who is beautiful and young can bring color into the world. Spring signifies the beginning of life cycle, a rebirth after a long cold winter. These two lines imply that the only factor that can bring brightness into this world is youth and the rebirth of beauty. Within thine own bud buriest thy content, And, tender churl, makst waste in niggarding Content here means substance, most likely referring to semen, that is wasted as it is used for self-pleasure, rather than pleasure in procreation. The poet refers to the man as the sweet idiot, which shows that although he feels that the man is

Bubonic Plague Research Paper - 1709 Words

Bubonic plague is an infectious disease that is spread by the bacteria Yersinia pestis. These bacteria remain in a dormant state primarily in a rat flea’s foregut. Once the flea has bitten a victim it regurgitates the contents in its foregut into the bite location. Once the bacterium has entered into a mammal’s warm body it begins to reproduce and spread throughout the mammal’s body. The reproduction of this bacterium creates large painful swollen lymph nodes which are called buboes. Once these buboes get large enough they begin to ooze infected body fluid so that any contact between an infected person and a healthy person will facilitate the spread of this disease. (The Mayo Clinic Staff, 2012) The areas where the buboes form are the†¦show more content†¦(The Mayo Clinic Staff, 2012) It was believed in the middle ages that this disease was caused by poor hygiene, bad eating habits, corrupted humid air, and a lack of rest. Once a person was thought to be infected the doctors would move them to a non-infected area thinking that this would heal the persons illness instead this transported the disease even further than normal. In modern times we have made leaps and bounds to control this illness. One of the main problems of the plague is that it is not treatable until the victim gets tested and confirmed that the plague is the illness. Once that is done they will start receiving high doxycycline doses and many other types of antibiotics. The mortality rate for someone that is not treated is 50-90% compared to treated cases of 1-15%. The bubonic plague has been around for almost two thousand years. In most early cases the plague was spread from China along the Silk Road. The Silk Road was the over land trade route from the orient that silk, spices, and other trade able goods from the east to western Europe. In most cases rats carrying the Oriental Rat Flea or another animal carrying the flea would move to a new location. Once that animal died the flea would move to another host which could be a human. Once bitten by the flea a bubo begins to form when the bubo begins to ooze fluid the illness can then be passed through touch. As stated above in the MiddleShow MoreRelatedBubonic Plague1154 Words   |  5 PagesBubonic plague is believed to have brought the Byzantine empire to its knees in the 6th century. This is the first ever documented record of bubonic plague in human history. But the fact that bubonic plague continues to afflict human population even today is a matter of concern. Your bubonic plague research paper would revolve around the premise of it being a deadly disease, but we assure you that we won’t scare you by the facts. Bubonic plague is typically differentiated from other infections becauseRead MoreThe Plague Of The 19th Century926 Words   |  4 PagesThe plague that struck Europe and Asia in the 14th century was undoubtedly the most devastating disease or natural disaster the world ever faced. The Bubonic Plague or Black Death killed an estimated 25 million people from 1347 to 1352 in Europe, which accounted for one third of Europe’s population.-1 Historians believed that the Plague started in Asia and then spread to Europe. The plague lasted for five devastating years, but it’s wrath did not end in 1352. The Plague would reappear throughRead MoreThe Effect on Clergy and the Catholic Church during the Black Death857 Words   |  4 Pagesthe likelihood they would survive would be slim throughout this epidemic. It is my goal in this paper to descr ibe what was occurring during the Black Death and how the Catholic Church and its clergy reacted to the epidemic. The Black Death could most likely be considered the most severe epidemic in human history. The Black Death arrived in Europe in 1347 and was ravaging from 1347-1351. This plague killed entire families at a time and destroyed at least 1,000 villages. Greatly contributing toRead MoreThe Plague Of The Black Plague Essay2352 Words   |  10 PagesABSTRACT The Bubonic Plagues a highly lethal infection caused by the microbe Yersinia pestis. This plague is most commonly associated with the plague of the 14th century, when it wiped out nearly half of the entire European population. The Bubonic Plague spread rapidly throughout Europe and was an often fatal illness, characterized by enlarged lymph nodes with pus filled buboes, gangrene, septicemia, and severe lung infections, followed by the quick onslaught of death. The Black Plague is the worstRead More Bioterrorism and Plague Essay1777 Words   |  8 PagesBioterrorism and Plague Plague, also known as Yesirnia pestis, has wreaked havoc since the first documented outbreak in the 6th century, along with changing the course of history. Although bubonic plague is the most common form of plague, pneumonic plague is the more fatal form of the bacteria. It is the only form that has been successfully aerosolized by man and has the potential of taking down a mass of people in days. If used as a bioweapon, it would cause major damage. This paper is designed toRead MoreThe Black Death Essay1812 Words   |  8 Pagesï » ¿ Middle Ages Most Notorious Killer: The Black Death This paper analyzes the documentary film Secrets of the dead-Mystery of the Black Death. This film discusses about the Black Death, a disease resulting from a combination of bubonic and pneumonic plague, which killed millions of Europeans during the Middle Ages. Researchers in this video clarify the origins of this pandemic/how it spread, the damage it caused on the whole European continent, the theory explaining how someRead MoreThe Plague Of The Black Death1798 Words   |  8 PagesThere were three major outbreaks of the Black Death pandemic in the world. In the history the Black Plague is also called as the Black Death or Bubonic Plague. This research paper will mainly cover the European outbreak of the 14th century as it is considered to be the era of the worst time of the Black Death period. Many historians would agree that the events of 1300s led to dramatic changes affecting every European country in all the aspects. Creating economic, social, religious, and medical i ssuesRead MoreEffect of Technology on Human Life3204 Words   |  13 PagesHAS TECHNOLOGY DELIVERED ON ITS PROMISE OF HUMAN BETTERMENT? PRESENTED TO DR. KRISTEN DOMIKE BY IMAOBONG UMOESSIEN 114279 ON 20 NOVEMBER 2012 UPEI ABSTRACT The purpose of this research was to understand and answer the question â€Å"Has Technology Delivered On Its Promise Of Human Betterment?†. To do so, we searched for the effects of medical technology on humans, using articles from the textbook and internet, the summary of lectures undergone over the semester and personal experience. Using ideasRead MoreThe Black Death Of The Bubonic Plague1659 Words   |  7 PagesThe research topic I have chosen to do my paper on is the â€Å"Black Death† which is also referred to as â€Å"the bubonic plague†. Medieval people also referred to it as â€Å"the blue sickness†, â€Å"pestilence† and â€Å"the Great Mortality†. The Black Death was an epidemic from 1343 – 1353, it came to Europe via trading ships after a long journey through the Black Sea. The plague originated in Eastern Asia and worked its way via the trade ships into Western, Europe. The vessels were crammed full of rats and fleasRea d MoreGlobalization And Its Effects On Society939 Words   |  4 Pagescountless debates over whether the effects of globalization are positive or negative. The topic of globalization is seen as one of the most debatable topics in our current society and is often discussed during political debates before elections. This paper will focus on the negative effects of globalization and the chaotic impact it can have on countries across the globe. Globalization is one of the main causes of the spread of infectious diseases that can often lead to fatal outcomes and a sense of

Corporation and Corporate Social Responsibility - MyAssignmenthelp

Question: Discuss about the Corporation and Corporate Social Responsibility. Answer: Introduction: According to the case study the issue has been arises when the directors of the Chocolate Cleaning Products Pty Ltd (CCP) Alana and David has decided to fire Max who is the company solicitor and also owned 5% of shareholders of the Company. Now Max wants to enforce the clause in the constitution making or as a company solicitor. When Max has been engaged in the Chocolate Cleaning Products Pty Ltd (CCP) Company he has included a clause in the constitution of the company where he mentioned about himself as the company solicited and which is not replaceable accept for negligence act by him[1]. Now CCP has already a Sol who is an investor and mentor and experience in the cleaning products industry. Here they think it is enough of having Sols advice in regards to proposed expansion activities and there is no need of Max for other activities in the company where they also insert new clauses which mentioned the right to expropriate the shareholding of members owning less than 10% of the total shares issued[2]. The 136 of Corporation act provides the legislation where a company can form the constitution which has been effective for the relatable company and every members of it. Under the section 9 of the Corporation Act has provided the special resolution where the company members specially the shareholders provide their words and with at least 75% of votes by the shareholders has passed in favor of the resolution[3]. It is also important to mention that when Max has engaged with the company he has included a clause in the constitution appointing himself as a company solicitor and not replaced except for negligence [4]therefore the directors has the knowledge about the clause and as Max not engaged with any activities of negligence therefore they cannot replace him. However in the General Meeting the directors of the company has passed a special resolution which has been used as a altar for the companys constitution and also inserted new clause where board has legislate their rights to Expo create the shareholdings of members who owns less than 10% of the total shares issued[5]. Therefore when Max has included the clauses about the replaceable of his position and the directors also have the knowledge about such clause. Now they have breach their duties as a director of the corporation[6]. The section 181 provided such clause where directors are bound to do work for the cooperation with care and diligence, good faith and must not misuse their position. Therefore the section 181,182, 183 and 184 has been breached by the directors of the company. Therefore Max can take legal action against them[7]. The special resolution is formed under the Corporation Act where the company can change their name, types, style or add any other extra clauses which has been related to the company. A special resolution must make specific criteria before it can be passed or voted by the members of the board of the company under the special resolution. It must make a notice where the members will meet and they will vote on the special resolution regarding the clause which has been changing or adding therefore the date time and proxy information must added. It is important at least 75% of votes must cast in favor of the special resolution clause where the company or the board members will give the votes and other shareholders and members are also join in the vote process. The section 9 of the Corporation Act has defined the special resolution for the corporation where 75% of vote mast cast by the shareholders and other members of the company[8]. For a special resolution there must be a special facts i ncluded whether amending or changing the constitution or adopting a new company name of changing the company type or selective share buyback of any changes regarding the share capital of the shareholders right. Now according to the case study David and Alana has already call for an Annual General Meeting where they pass the special resolution for the alteration of CCPs Institutions and they have inserted and new clause giving the board the right to expropriate the shade Holdings of members who owned less than 10% of the total shares issued[9]. Now according to the case fact and the requirement of special resolution the directors of the company has changed in share capital or of the shareholders right regarding the shares of who owned 10% of shares of the company and they are expropriate from their rights[10]. The section 249L(c)[11] of Corporation Act provide such legislation where the special resolution must set out the intention to propose the special resolution and state the actual words of the resolution therefore when and a Annual General Meeting has been held for Casting the votes in favor of the special resolution it is important that it must fulfill the requirement of section 249L(c). The passing of a special resolution must be lodged by ASIC on form 205 notification of resolution or form 2205 notification of resolutions regarding shares. According to the case facts the directors has passed the special resolution in General Meeting where the shareholders also cast their votes which allow the directors to expropriat e shares of Max even though The Other shareholders have passed a special resolution[12]. According to the case facts the issue has been arises when Banjo who is one of the non executive directors of Aussie Boats Ltd (AB) has disagreed with the resolution and issue of shares which he thinks it will be better to enter into discussion with MWB before the terms of the takeover also things that the directors have breach there equitable or statutory duties towards the Corporation[13]. Aussie boats Limited is working great marketing strategies from past 25 years but recently the other new luxury yachts companies has made more hi-tech fit-outs boats which make difficult competition for Aussie boats Limited in the international markets and they have due to lack of funds[14]. As they are failing to running their business the directors has been decided to buying up stocks from Millionaires on Water Ltd (MWB) where they owned 35% with the plan takeover bid imminent. therefore $500,000 of shares of La La Loopsy Pty Ltd return for the provision of a report on opportunities for AB to supply boats internationally and $1 million of shares to the public to be issued for the purpose of raising additional capital for expansion purposes[15]. In the meeting of the company they have immediately engages in previously planned expansionary activities so as to improve market share and it must be informed by high quality consultancy and market research[16]. When Millionaires on Water Ltd (MWB) has taken the shares it helps to reduce 18% of steaks in Aussie Boats Ltd (AB) but as Banjo one of the non executive directors of the company things that Clancy and jack are acting really out of concern for the position as Millionaires on Water Ltd (MWB) is known to terminate the position of Executive directors after completing or take over[17]. It is important for a company when they make any new resolution or changes regarding the company and the shareholders and other members of the board then the participation of every member are necessary. The Corporation Act Section 180 defines the care and diligence of the directors officers and employees where they must act with good faith which has been mentioned section 181 and section 182 has define the use of positions of the directors said they must follow some civil obligations for running the company and holding the position of directors of the company. The section 184 has provided the legislations where the directors must act with good faith must not misuse their position or any information of the company which cause any bad effect or criminal offences with the company[18]. Therefore it is important for the director that they must not reckless or intentionally dishonest towards the corporation or commit any offensive and they must not fail to exercise their powers and discharge their duties in good faith in the best interest of the corporation or any proper purposes[19]. For running a corporation at directors must not have any personal interest or benefit out of the Corporation[20]. It is must for the directors to follow all the obligations which directly or indirectly gaining an advantage or any detriment of the corporation and towards the other officers and employees of the company[21]. They must not breach their duties if they breach the duties and the section of 181, 182, 183 and 184 therefore the court will make the allegation of breach the duties which may affect them and provide penalties. The section 1317E of Corporation Act provide such penalties for the directors who breach their duties and failed to work as care and diligence good faith use of position use of information or intention to make any criminal offences[22]. According to the case facts one of the non executive directors disagreed with the new resolution of issue of shares by the directors of the company[23] if it has found that after the new company all the positions and then they terminate the executive directors then it will made disaster for the other executive directors and non executive directors also. If the directors of the company has failed to hold their positions before they make the resolution and take over the company to new company with new issue of shares then the other members Banjo the non executive director also take legal action against them for Bridge there equitable and statutory duties towards the company[24]. If Court has found that the directors has failed to maintain their position of directors in the company then they can we find with penalties and the section 1317E of the Corporation net will provide such penalties for breach the duties of the position of the directors[25]. Reference Coffee Jr, John C., Hillary Sale, and M. Todd Henderson. "Securities regulation: Cases and materials." (2015). Corporation law 2nd edition, Jason Harris publication: LexisNexis butterworths Australia 2011 Donner, Irah H. "Fiduciary Duties of Directors When Managing Intellectual Property." Nw. J. Tech. Intell. Prop. 14 (2016): 203. Hiller, Janine S. "The benefit corporation and corporate social responsibility." Journal of Business Ethics 118.2 (2013): 287-301. Knepper, William E., et al. Duty of Loyalty. Vol. 1. Liability of Corporate Officers and Directors, 2016. Langford, Rosemary Teele, Ian Ramsay, and Michelle Anne Welsh. "The origins of company directors' statutory duty of care." (2015). Lin, Chen, et al. "Directors' and officers' liability insurance and loan spreads." Journal of Financial Economics 110.1 (2013): 37-60. Loewenstein, Mark J. "Equity and Corporate Law." SMUL Rev. 68 (2015): 783. Lunn, Brad. "Strengthened director duties of care for cybersecurity oversight: Evolving expectations of existing legal doctrine." Browser Download This Paper (2014). Spamann, Holger. "Monetary Liability for Breach of the Duty of Care?." Journal of Legal Analysis 8.2 (2016): 337-373.

Style analysis for see them di Essay Example For Students

Style analysis for see them di Essay Style Analysis forSee them Die,McBain aims to lead the reader into the bleak litter-strewn environment of a crowded American slum with its inherent threat of violence. Two dominating forces, Heat and July, established in the first two words, emerge as double personifications, prostitutes, in the first paragraph, their brazen ‘vengeance’, strutting insolently, garishly, born to make you suffer. Here the tone is aggressive, and menacing as McBain establishes the control his ‘twin bitches’ exert. This colourful start, rich in uncompromising nastiness, serves as a spring board for the more oppressive atmosphere neglect creates, and the sordid sense of entrapment which follows. ‘The air is tangible’ personifies the air, giving it purpose in its drab surroundings, and along with the onomatopoeic ‘sticky’ and ‘clinging’, conveys a sense of desolation. McBain then focuses on the visual ‘nastiness’, spraying sensory feelings throughout the next four lines, ‘off-white brilliance’, ‘light that is dizzying’ and ‘shimmer of blue’, all bring with them feelings of intense light, and a harsh, unnatural environment. We will write a custom essay on Style analysis for see them di specifically for you for only $16.38 $13.9/page Order now The inseparable ideas of ‘heat’ and ‘July’ give the piece a secure foundation on which the detail builds. This structural security, reinforced by three other lines also set in isolation, gives McBain’s writing an uncompromising edge, thus complementing his bleak tone. It is only 8:40 am†¦and it its Sunday. Placed almost midway, offers a structural reminder that much more will follow when the people wake up; that in fact we are experiencing the uncomfortable calm before the urban storm. These ideas contrast the ‘quiet’ of the previous line. After the opening metaphoric paragraph McBain develops details of the unpleasant light and its mixed effect on the scene: glow, off-white, light and dark, sin sits low, faded, shimmer, hint of blue. These impressions, combined with some effective ‘tactile’ diction, convey a sense of unevenness and reinforce the general air of unpredictability. The third major paragraph takes us into the refuse of human habitation, an extension of the bleakness built up previously. Garbage, neglect and the sordid symptoms of poverty establish clearly that the people in the setting are trapped on all sides by heat, July and where they live. The simple movement of a man’s arm, through its stark contrast, reinforces the control of the disgusting street environment. The single lineThis is the only movement on the streetCuts off any further glimpses of people or action, at this stage, in keeping with the writer’s chief purpose. He quickly returns first to the stillness and heat in paragraph four, and then to the dissonant sounds, amid the overwhelming heat, in the final paragraph. These two developments add to the overall lethargy and sense of oppression he has built steadily, adding a sensory element to the scene with its underlying feeling of hopelessness and impending trouble. This grim opening framework of the novel leaves the reader in no doubt that what follows in the desolate ‘87th precinct’ will not be pleasant.

AEGD SOP. Dental implant Essays

AEGD SOP. Dental implant Essays AEGD SOP. Dental implant Essay AEGD SOP. Dental implant Essay ?An attempt to decrypt the inner workings of dentistry, the development of oral health every research project Ive worked on in my undergraduate years has got me excited about the vast potential opportunity trapped in Dental Sciences. But every one of these times, Ive faced a formidable challenge: the intricacy and complexity of dentistry itself. The chaos of molecular motion forms the basis for a remarkably well-organized biological system, whose actual mechanisms are only now being highlighted through better instruments. From the few glimpses we’ve had, I believe that one of the biggest changes to be ever witnessed by humanity is just beyond the horizon, beginning of Dentistry . I began my undergraduate education at Dharamsinh Desai University with the firm belief that Dental Sciences with a strong focus . My first practical experience was in summer 2008 with participation in the dental health camps organized by the faculty at my University. Our efforts were towards the community for the improvement of dental health amongst the local populace. Acknowledging the hazardous effects of smoking and chewing tobacco with the aim of persuading patients to maintain their oral hygiene was my principal crusade. I had the opportunity to participate and contribute during the seminars on â€Å"Temporomandibular joint disorders†, â€Å"Oral health and cardiovascular diseases†, â€Å"Periodontal flap surgery† and â€Å"Oral microbial flora†. Also I had the privilege of assisting the faculty during the surgical procedures of disimpaction, cyst enucelation, periodontal flap surgery, vestibuloplasty and reduction of fractures. The rotating internship provided me a chance to get acquainted with and sharpen my clinical dentistry skills during my postings in different departments. As a dental student, I was also nominated for a Teaching Assistant role for freshman and sophomore undergraduates. Through my limited teaching experiences, I realized that I do enjoy both the sharing and learning that happens through teaching. While my most memorable experiences and greatest achievements have been outside the classroom in research settings, I have also maintained a balance of strong academic record in high school and in college as well  After my graduation, I worked at a private dental clinic to keep myself abreast with the latest trends in clinical dentistry. Here in I acquired the skills of endodontic rotary systems, flexible dentures and rubber based impression materials. However I realized the need for further education for successful management of a dental office driving me to make up my mind to learn administrative skills and the basics of health care systems After considering factors such as wanting a degree from an American university in the field of my interest and a successful career . Since the United States has one of the most effective health care systems in the world I decided to pursue a career in one of the sciences that deals mainly and precisely with what I am interested. I researched different universities in the U. S. , and found that many schools offer the program that I am looking for. Since I have already graduated with a Bachelor’s in Dental Science in India, I have a good understanding of this field. To have a glimpse of dentistry in the United States, I spent substantial time actively acquiring valuable clinical experience at a dental office under the tutelage of Dr. Falguni Patel. The high standards of treatment protocols and the use of advanced technologies which I came across made me realize that I still have to learn much more and it fuelled my aspiration to apply for the program designed for foreign graduate dentists. Looking forward in the future I would love to have my own dental practice and continue the noble work. But prior to that I would prefer to work as an associate dentist with the veterans in the field and acquire valuable clinical acumen. The well qualified faculty at Boston university College of Dental Medicine will provide me with a golden prospect to study a multi-faceted curriculum. The collaboration with other disciplines at the Boston University Medical Center will bestow me with a comprehensive knowledge and will expand my horizons for the total health care management of the patients. The excellent research opportunities at your university will add a new dimension to my vocation since I never garnered an opportunity to come across it during my dental schooling in India I feel that I should be accepted into this program because I am dedicated and diligent. Like most people, I have strengths and weaknesses. My academic strengths are my aptitude for the sciences. Although I have applied myself to all areas of my studies, my weaknesses exist in some courses are thus reflected in my GPA. Also, being a dentist in India and practicing for over a year as a Dental Surgeon in India has helped me grow a lot. I gained immense self-confidence, and time management skills too. It is not easy for a student from Nadiad, India to be accepted to a reputable university in the US, and I do not take my admission or my studies at this school for granted. My dedication and diligence in the past are the reasons why I am here today and if I am accepted into the Advance education in General Dentistry program, I promise not to take that opportunity for granted either. I have always believed that I can achieve anything; I simply had to find the means for which to make it happen. I thank you in anticipation for considering my application at your prestigious institute. I would be glad to provide any additional information that you might require at any time.

The Battle of Savannah in the American Revolution

The Battle of Savannah in the American Revolution The Battle of Savannah was fought September 16 to October 18, 1779, during the American Revolution (1775-1783). In 1778, the British commander in chief in North America, Major General Sir Henry Clinton, began to shift the focus of the conflict to the southern colonies. This change in strategy was driven by a belief that Loyalist support in the region was significantly stronger than in the North and would facilitate its recapture. The campaign would be the second major British effort in the region as Clinton had attempted to capture Charleston, SC in June 1776, but had failed when Admiral Sir Peter Parkers naval forces were repulsed by fire from Colonel William Moultries men at Fort Sullivan. The first move of the new British campaign was the capture of Savannah, GA. To accomplish this,  Lieutenant Colonel Archibald Campbell was dispatched south with a force of around 3,100 men.   Armies Commanders French American Major General Benjamin LincolnVice Admiral Comte dEstaing42 ships, 5,052 men British Brigadier General Augustine Prevost3,200 men Invading Georgia Reaching Georgia, Campbell was to be joined by a column moving north from St. Augustine led by Brigadier General Augustine Prevost. Landing at Girardeaus Plantation on December 29, Campbell brushed aside American forces. Pushing towards Savannah, he flanked and routed another American force and captured the city. Joined by Prevost in mid-January 1779, the two men began raiding the interior as well as mounted an expedition against Augusta. Establishing outposts in the region, Prevost also sought to recruit local Loyalists to the flag. Allied Movements Through the first half of 1779, Prevost and his American counterpart at Charleston, SC, Major General Benjamin Lincoln, conducted minor campaigns in the territory between the cities. Though eager to regain Savannah, Lincoln understood that the city could not be liberated without naval support. Utilizing their alliance with France, the American leadership was able to persuade Vice Admiral Comte dEstaing to bring a fleet north later that year. Completing a campaign in the Caribbean which saw him capture St. Vincent and Grenada, dEstaing sailed for Savannah with 25 ships of the line and around 4,000 infantry. Receiving word of dEstaings intentions on September 3, Lincoln commenced making plans to march south as part of a joint operation against Savannah. The Allies Arrive In support of the French fleet, Lincoln departed Charleston on September 11 with around 2,000 men. Caught off guard by the appearance of French ships off Tybee Island, Prevost directed Captain James Moncrief to enhance Savannahs fortifications. Utilizing African American slave labor, Moncrief constructed an array of earthworks and redoubts on the outskirts of the city. These were reinforced with guns taken from HMS Fowey (24 guns) and HMS Rose (20). On September 12, dEstaing began landing around 3,500 men at Beaulieus Plantation on the Vernon River. Marching north to Savannah, he contacted Prevost, he demanded that he surrender the city. Playing for time, Prevost requested and was granted a 24-hour truce to consider his situation. During this time, he recalled Colonel John Maitlands troops at Beaufort, SC to reinforce the garrison. The Siege Begins Incorrectly believing that Lincolns approaching column would deal with Maitland, dEstaing made no effort to guard the route from Hilton Head Island to Savannah. As a result, no American or French troops blocked Maitlands route and he reached the city safely before the truce ended. With his arrival, Prevost formally declined to surrender. On September 23, dEstaing and Lincoln began siege operations against Savannah. Landing artillery from the fleet, French forces commenced a bombardment on October 3. This proved largely ineffective as its brunt fell on the city rather than the British fortifications. Though standard siege operations most likely would have ended in victory, dEstaing became impatient as he was concerned about hurricane season and an increase in scurvy and dysentery in the fleet. A Bloody Failure Despite protests from his subordinates, dEstaing approached Lincoln regarding assaulting the British lines. Dependent on the French admirals ships and men for continuing the operation, Lincoln was forced to agree. For the assault, dEstaing planned to have Brigadier General Isaac Huger make a feint against the southeastern part of the British defenses while the bulk of the army struck further west. The focus of the assault was to be the Spring Hill redoubt which he believed to be manned by Loyalist militia. Unfortunately, a deserter informed Prevost of this and the British commander moved veteran forces to the area. Advancing just after dawn on October 9, Hugers men were bogged down and failed to create a meaningful diversion. At Spring Hill, one of the allied columns became mired in a swamp to the west and was forced to turn back. As a result, the assault lacked its intended force. Surging forward, the first wave met heavy British fire and took significant losses. In the course of the fighting, dEstaing was hit twice and American cavalry commander Count Casimir Pulaski was mortally wounded. The second wave of French and American troops had more success and some, including those led by Lieutenant Colonel Francis Marion, reached the top of the wall. In fierce fighting, the British succeeded in driving the attackers back while inflicting heavy casualties. Unable to break through, French and American troops fell back after an hour of fighting. Regrouping, Lincoln later desired to attempt another assault but was overruled by dEstaing. Aftermath Allied losses at the Battle of Savannah numbered 244 killed, 584 wounded, and 120 captured, while Provosts command suffered 40 killed, 63 wounded, and 52 missing. Though Lincoln pressed to continue the siege, dEstaing was unwilling to further risk his fleet. On October 18, the siege was abandoned and dEstaing departed the area. With the French departure, Lincoln retreated back to Charleston with his army. The defeat was a blow to the newly established alliance and greatly encouraged the British in furthering their southern strategy. Sailing south the following spring, Clinton laid siege to Charleston in March. Unable to break out and with no relief expected, Lincoln was compelled to surrender his army and the city that May.

Strategic Analysis of Zara Inc Essay Example | Topics and Well Written Essays - 2500 words

Strategic Analysis of Zara Inc - Essay Example Research indicates these factors include intensive competitive rivalry, buyer power with consumers, and even threats of substitute products that can drive pricing lower. Research has also indicated much negative publicity for Zara, something requiring addressing by Zara executives in order to improve and sustain a quality brand reputation in its international markets. Though Zara is able to effectively create some barriers, such as new market entrants and by removing buying power by limiting outsourced supplier presence, Zara still requires more emphasis on understanding market characteristics effectively to provide relevant products and gain more brand loyalty. Recommendations for business improvement have been identified as conducting more intensive market research, more emphasis on the promotional function and utilisation of interactive marketing, decentralisation of certain business functions along the value chain, and building more self-owned manufacturing and supply capacity in order to gain competitive advantage. 1.0 Industry analysis Buchanan and Huczynski (2010) provide knowledge of contingency theory, a strategic model that indicates as circumstances in the market or industry change, the organisation’s structure must also be changed in order to adapt and stay relevant. Zara is a prime example of a business that understands the market characteristics and capabilities of major rivals, creating contingency strategies in order to respond (quickly) to changing market and industry dynamics. This is accomplished, of course, through maintaining a stance in which Zara executives routinely scan the external environment to identify threats and opportunities that could contribute to a better market position. Thompson, Gamble and Strickland (2005) offer the Five Forces Model proposed by Michael Porter identifying five competitive threats that are industry-related that will either enhance or disturb maintaining profitability and competitive advantage. The most intensive industry concern for Zara is threat of substitutes in its operating markets. H&M, Gap Inc. and Benetton offer similar fashion merchandise that is focused on either youth markets with a trends-focused set of buying characteristics or mass markets that are attracted to fashionable styles at affordable prices. Macro-economic theory indicates that threat of substitutes becomes a legitimate concern when the demand for the product has been affected by price changes associated with substitute products (Boyes and Melvin 2007). For Zara, substitute products include clothing sold at resale shops, such as with the emerging trend for retro-style fashions. In this environment, clothing is sold at a nominal price, but still offering consumers products that are deemed fashionable. The ability of consumers to procure merchandise and fashion accessories from a variety of lower-cost sales facilities has the ability to affect demand for Zara’s merchandise. Thus, Zara must be aware of alternative procurement

B300 TMA07 Essay Example | Topics and Well Written Essays - 4000 words

B300 TMA07 - Essay Example As the tenure rose up to a 73%, which was the maximum level on record ever since the year 1996, the performance of the hotel industry in the Middle East has seen a substantial amplification in the standard rates designated for the hotel rooms. Transversely through the constituency the average room rates had moved at the forefront by almost a 23% to attain a US$125. It was observed that one of the most important carriers an contributors of this cosmological performance were the many countries within the middle east which had begun to branch out their economic foundations , and had initially started working on helping raise their tourism contribution. It was also observed closely that international visitor arrivals to the Middle East more than the last decade boast a practically doubled figure which had been surveyed by the World Tourism Organization (WTO). In the financial year 1996 the international arrivals whether in terms of tourists or airlines to the region were an approximate 15.4million , on the other hand by the end of the year of 2004 this had matured up to a 28.8million , on behalf of a total CAGR of an approximate 8.1 percent . Not astonishingly the Hotel industry and the Airline Industry in the Middle East have altered further than the entire identification and the foreigner or tourist's and the passenger traffic from beginning towards the ending of the Gulf is at the present the highest and the most rapidly budding one in the world, almost continually intensifying by an approximate 10 percent per annum. There has also been observed a brisk in the expansion of the regionally-based international Chain of Hotels such as the ones in The United Arab Emirates , Qatar , Bahrain , Saudi Arabia , Kuwait , Iran , Iraq - numerous of which are adding together new routines and new utilities that they offer to the ones staying at their hotels also boosting their schedules to unfasten a complete new-fangled source of Hotel markets.1 Research Methods Introduction: There are a lot of different ways, and methods that one can choose and select from, while deciding upon the research Mode. There exist

How P&G Brought the Diaper Revolution to China Essay Example for Free

How PG Brought the Diaper Revolution to China Essay When Procter Gamble set out to sell Pampers in China more than a decade ago, it faced a daunting marketing challenge: PG didn’t just have to persuade parents that its diapers were the best. It had to persuade many of them that they needed diapers at all. The disposable diaper — a throwaway commodity in the West — just wasn’t part of the cultural norm in the Chinese nursery. Babies wore cloth diapers, or in many cases, no diaper at all. And that, says Bruce Brown, who’s in charge of PG’s $2 billion RD budget, is why China presented — and still presents — such a huge opportunity. Today, after years of exhaustive research and plenty of missteps, Pampers is the No. 1-selling diaper in China and the company, in many ways, is just getting started there. The diaper market in China is booming. It stands at $1. 4 billion — roughly a quarter the size of the U. S. market — and is projected to grow 40 percent over the next few years, according to research firm Datamonitor. PG’s success in China has helped CEO Bob McDonald set some bold goals. Last October, he laid out a plan to add one billion customers over the next five years by promoting PG brands throughout some of the poorest corners of the world. How will PG go about doing that? To get a sense, just look at the way it cracked — and to a large degree created — the market for disposable diapers in China. Learning From Failure When PG first launched Pampers in China in 1998, the effort flopped. Instead of developing a unique product for the market, PG made a lower-quality version of U. S. and European diapers, wrongly assuming that parents would buy them if they were cheap enough. â€Å"It just didn’t work,† Brown says. Chinese split-pants, or kaidangku. Photo by The Wus Photo Land on Flickr It didn’t help that Chinese families had always gotten along just fine without disposable diapers. There, potty training often begins as early as six months, and children wear what’s called kaidangku — colorful open-crotch pants that let them squat and relieve themselves in open areas. Pampers’ pitch wasn’t compelling people to try something new — and neither was the product itself. â€Å"We scrimped on the softness in the earlier versions,† says Kelly Anchrum, director of global baby care, external relations, and sustainability. â€Å"It had a more plasticky feel. It took us awhile to figure out that softness was just as important to moms in a developing market. † PG had tried a similarly watered-down approach earlier in the decade, when it launched laundry and hair-care brands in several emerging markets. Those products also failed, Brown says. After these experiences, the company in 2001 came up with a new approach to product development: â€Å"Delight, don’t dilute. † In other words, the diaper needed to be cheap, but it also had to do what other cheap diapers didn’t — keep a baby dry for 10 hours and be as comfortable as cloth. So PG added softness, dialed down the plastic feel, and increased the absorption capability of the diaper. To bring down the cost, the company developed more efficient technology platforms and moved manufacturing operations to China to eliminate shipping costs. The revamped diaper, Pampers Cloth Like Dry, hit retail shelves in China’s largest cities in 2006, selling for the equivalent of 10 cents in local currency, less than half the cost of a Pampers diaper in the United States. The Universal Pitch PG had the right diaper and the right price point. Now it faced the bigger challenge. â€Å"You have to convince someone that they need this thing,† says Ali Dibadj, an analyst who covers PG at Sanford C. Bernstein Co. For Frances Roberts, global brand franchise leader for Pampers, every trip to China was (and still is) an opportunity to learn more about Chinese nursery habits. It’s part of the PG ethos that brand leaders visit consumers in their own homes — something Roberts has done in dozens of countries, including Germany, Russia, and Jakarta. The goal is to uncover the nuances of each market, and early on in its diaper research PG discovered a universal need. â€Å"Moms say the same things over and over,† Roberts says. Their cry: We want more sleep. With the help of the Beijing Children’s Hospital’s Sleep Research Center, PG researchers conducted two exhaustive studies between 2005 and 2006, involving 6,800 home visits, and more than 1,000 babies throughout eight cities in China. Instead of cloth, the research subjects were tucked into bed with Pampers. The results: PG reported that the babies who wore the disposables fell asleep 30 percent faster and slept an extra 30 minutes every night. The study even linked the extra sleep to improved cognitive development, a compelling point in a society obsessed with academic achievement. PG then put its marketing machine into motion. Pampers launched the â€Å"Golden Sleep† campaign in 2007, which included mass carnivals and in-store campaigns in China’s biggest urban areas. A viral campaign on the Pampers Chinese web site asked parents to upload photos of their sleeping babies to drive home the study’s sleep message. The response was impressive: 200,000 photos, which PG used to create a 660-square-meter photomontage at a retail store in Shanghai. The ad campaign boasted â€Å"scientific† results, such as â€Å"Baby Sleeps with 50% Less Disruption† and â€Å"Baby Falls Asleep 30% Faster. No diaper brand, not even rival Kimberly-Clark, maker of Huggies, has come close to spending as much on advertising in China, according to CTR Market Research, the China-based division of American media researcher TNS Media Intelligence. Since 2006, Pampers’ measured media spend topped 3. 2 billion yuan, or about $476 million — more than three times as much as any other brand. In 2009 alone, PG spent $69 million, compared to Kimberly-Clark’s $12 million spend for Huggies. Ruling the Nursery — in China and Around the World Today, Pampers is the top-selling brand in China, a country where about a decade ago the disposable diaper category hardly existed. PG does not release sales figures for specific countries, but Datamonitor estimates that the company has captured more than 30 percent of the $1. 4 billion market. Karl Gerth, an Oxford professor who researches the spread of consumerism in China, says PG’s marketing campaigns strike the right tone. â€Å"You don’t want to come off as paternalistic,† says Gerth, who wrote the book â€Å"China Made: Consumer Culture and the Creation of the Nation. â€Å"The idea that Pampers brings a scientific backing and gives children an edge in their environment — that’s a brilliant way to stand out from the competition. † You could argue that it’s easy being No. 1 when the market is still small. But PG still has a lot of work to do. The company faces challenges from private-label and domestic brands, including the No. 2 market leader, Hengan International Group, which has steadily grown its market share to 20 percent. Local brands, meantime, are catching up with better products, marketing, and distribution. Chinese consumers are going to want to root for the home team,† Gerth says. And there’s still the challenge of making disposables a habit. On average, diaper use still amounts to less than one a day. â€Å"We’ve only just begun to scratch the surface [in China],† Dimitri Panayotopoulos, vice chairman of global household care, told investors in a 2008 analyst meeting. There’s even bigger potential in India, where the birth rate is almost double that of China but the diaper market remains tiny at about $43. 4 million. (Pampers is the top-selling brand there, too. So now, PG plans to take the sleep argument throughout rural and poor areas in India and elsewhere. The company also makes its case by positioning itself as a baby-care educator. Pampers sponsors healthcare-outreach programs such as a rural immunization program in China and mobile medical-care vans in Pakistan and Morocco. In India, there’s a door-to-door program that offers baby-care tips and diaper samples for moms. Of course, PG tweaks the sales pitch to fit different markets; that’s what the company is known for. In India, for instance, the convenience of disposable diapers doesn’t resonate with parents. The company’s consumer research found that many Indian mothers think that only lazy moms put their babies in disposable diapers that last a full night. As Pampers brand manager Vidya Ramachandran reported in an internal video shown to employees, â€Å"We really had to change that mindset and educate [mothers] that using a diaper is not about convenience for you — it’s about your baby’s development. †

Small Theaters and Big Business :: Arts Movies Films Essays

Small Theaters and Big Business I want to discuss some of the conflicts and concerns that I have about what the Camera Cinemas complexes will face in the future if the stay at their current locations. I conducted a survey to see how many of my fellow citizens know of Art and Foreign Films. I was not only surprised by the response, but shocked to see that downtown San Jose is stiff not a comfortable place for most to go. Most people knew of Art Films or Foreign Films but the thought of seeing one was not a priority. What were important to most included special effects, good story and ratings. I was surprised by the number of responses that said they would watch a closed caption foreign film since most of the movies I see are closed caption. I normally associate closed caption with movies view by deaf people and find reading caption and trying to see what was going on very hard. The atmosphere of the theater would make the movie more enjoyable. All of the people who took the survey lived in the San Jose area for the last ten years. I will explore the results later in this essay. If the Cameras stay in the same location, they will succumb to the larger movie industry. The people that took the survey said they know and like to watch Art and Foreign Films. All were concerned about going downtown to see a movie, even if it is clean and safe. If the movie was part of some other activity, such as dinner, festival or a highly recommended movie. They felt it would worth while to make it an evening of the food and entertainment in downtown. The movie location has been great for those who live downtown, but becomes an issue when people must travel downtown to see a movie. I believe that people would be more likely go to the Cameras, if they lived in the downtown area. The county transit is adequate, but not what people going out for the evening would trust using, especially if going downtown. This is a serious problem for the Camera Cinemas since their business is revenue based; you cannot have revenue without the people. The Camera Cinemas are important to downtown, not because of the films they show, but because of the support they offer for other businesses.

South Africa

Sindy Veritus March 9, 2013 Global Studies: Argumentative Essay South African Apartheid Apartheid in South Africa was a system of racial segregation enforced through legislation by the National Party government from 1948 to 1994 of South Africa. Racial segregation in South Africa began in colonial times by the Dutch and British. Apartheid as an official policy was introduced following the general election in 1948. Apartheid was developed after War World II by the Afrikaner-dominated National Party and was first colonized by the Dutch and then the English came in and took most of it away.The population of South Africa was classified into four groups which was the Black, White, Indian, and Colored. The Colored group included people regarded as being of mixed descent including people of Bantu, and European ancestry and much more. Knowing that Apartheid was a system of laws created to keep the white population in control. The Group Areas act of 1951 controlled people where they could of live. The black where driven far away from their city, although their jobs were still in the cities in the white neighborhood.The Bantu education Act meant that the black students were disadvantaged with their education. â€Å"Bus fares were expensive and catching public transport everyday was expensive and caused hardship and depression for the black people. † (Wikipedia) The apartheid policy was highly effective of achieving its goal of privileged conduct for whites. On the other hand, the white population supported apartheid because they felt it was there to own the land of South Africa.There were many white pro apartheid people because of the much larger population of black South Africans causing the white people to believe that if the black were given rights and freedom, they would of no longer have political power. The white people were worried because they thought that their race would be taken over and they would lose the control that they always had. As a final point , In February 1990 President FW de Klerk announced the release of Nelson Mandela and began the exclusion of the Apartheid system.In 1992 a white council approved the reform process and on April 27, 1994 the first democratic elections were held in South Africa with people of all different races being able to vote. After the Apartheid came to an end in South Africa, people had more freedom. The Africans now have a little more money now that it’s not all going to the white. South Africa is now peaceful and the anniversary of the elections, which was held on April 27, is celebrated as a public holiday in South Africa known as Freedom Day.

Favorite Teacher Essay

Choosing a favorite teacher is fairly difficult when one puts into account all the types of teachers they have known, all of them are important. Teachers are the second most important people in our lives, right after our parents. Teachers are persuasive and have the power to build a child up from an immature student to become a responsible adult; or they can completely and utterly crush a students hopes and dreams. As an identical twin my mother has always pulled a few strings to have my sister and me in the same classes throughout elementary school. We were absolutely inseparable. Transitioning from elementary to middle school was a milestone for me. Every class I was placed in was different from my sister’s. I was friendless, and at times I felt hopeless scrambling to find friends; I was overwhelmed by the turmoil of the middle school system. At my locker I forgot a key ingredient, the combination; completely overloaded with homework, tests and loneliness, I sat at my locker and sobbed. It was there I crossed paths with one of the most important people I have ever known. The first time I met Ms. Reagan was when she gave the upcoming middle-schoolers a tour of the school the summer before my sixth grade year. She was short, thin and had an intelligent look. She seemed truly interested in me, given my mother had met her on vacation a few years back. Ms. Reagan assured my worried mother I would do perfectly fine in a new environment without my sister. However, when school began, so did my problems. Mr. Wolff was my sixth grade English teacher, as an advanced English student the first essay he assigned was rather demanding. Struck by writer’s block, I was only able to conquer five pages of the assigned six-page essay. Mr. Wolff asked for a word after class; obliging I listened to him rant about how he expected more out of me than five pages of redundancy. I left the classroom with a rigid, seemingly emotionless expression. I went to my only friend, my locker, and began to sob when I remembered I had forgotten my combination. Walking back from the teachers’ lounge, Ms. Reagan calmly asked me to explain my dilemma; she offered support and assured me I would do well, promising me I would make friends. I left school that day consoled and filled with a newborn hope that I would progress through the sixth grade successfully; after all it was just the third day of school. After a few weeks of attending middle school, I began to gain friends; they were not comparable to my twin, but they were accepting. I listened to what Ms. Reagan had mentioned to me and I was able to gain more and more friends I today refer to as my closest friends. With Ms. Reagan’s advice I was able to conquer my fears of having no friends, and I finally was able to master the dreaded locker combination. Ms. Reagan is the embodiment of a leader and sets an endless example of respect and commitment for her current students and students of years prior. She treats everyone with kindness and compassion and is always willing to give advice to anyone. Most importantly, she believes in herself as a teacher and, in turn, her students learn to believe in themselves. I have been able to acquire this knowledge of Ms. Reagan through various lunch visits when I was unable to find a table. We spoke of our families, futures, travels and opinions. Although it has been years since I sat in her classroom, Ms. Reagan continues to affect me in a very meaningful way. In the summer we often go to the same part of Newport during the same time; she often walks past my house, and even on the hottest of days, she will always stop at the end of my driveway just to chat. In return, when I get the chance, I like to stop by to visit her after school lets out just to catch up for a little bit and fill her in on the latest news in my life. However, although our conversations may be few and far between, they always make for memorable moments. As I continue to get older, I cannot help looking back and reminiscing about my days as an elementary student. I feel lucky for having such an unforgettable childhood and thankful for the people that were apart of it. Ms. Reagan has always been more than an educator to me, and I am so blessed to have her as a part of my life.

Get Insanely Organized (Your Way) With Our Latest + Greatest Updates

Get Insanely Organized (Your Way) With Our Latest + Greatest Updates Imagine how much easier your life would be if†¦ You could categorizeprioritize†¦ AND emphasize the stuff that you (and your team) care about. Where you could organize content based on what matters to YOU†¦ †¦(not how a tool thinks you should do it). Where searching for that post or social campaign from 6 months ago takes mere seconds And you always find exactly  what you need†¦ right when you need it. *ahhh* Too good to be true? Think again. Because the #1 calendar for everything YOU need organized†¦ just made a few updates†¦ :) Welcome to your Type-A, organizational powerhouse: Custom Color Labels: Your color labels got even more powerful with added ability to personalize, emphasize, and prioritize your labels with custom colors and text. Updated Filter Menu + Saved Calendar Views:  Your filter menu got a whole lot cleaner and more user-friendly, plus you can actually save the filters you create. And starting today†¦.Tags!  (keep reading) Now, let’s dive headfirst into these three small BUT powerful updates to your calendar†¦ shall we? How To Get Insanely Organized (Your Way) With The Latest + Greatest Design UpdatesMarch 28, 2017: Custom Color Labels Your calendar is  jam-packed with multiple projects†¦ multiple deadlines, and lots of WORDS. Lots and lots of words. *sigh* Luckily, you have those tiny (but powerful) color labels to help you find your content fast. And with the custom color labels updateyour labels got even more powerful. 👀 Now you can actually personalize your labels with custom colors†¦ †¦give your labels a name†¦ AND prioritize them based on what your team cares about! *woop-woop* Basically, they make your calendar about 1000x more organized and more personalized, to boot. 👠¢ So let’s get to three reasons why custom color labels are so awesome. 1. Personalize Your Calendar With Custom Color Labels With custom color labels, you can categorize, prioritize, and emphasize the projects you (and your team) care about†¦ with the colors you care about. Because who doesn’t love a little personalization, am I right?! Especially Type-A marketers (cough-cough) :) And because I know you’re dying to create your custom color labelsfirst, head to your calendar settings. On the right side of the screen is a list of all your current labels (with the pre-set color scheme). To start changing up the colors, click on the circle icon, and select one of the colors listed in the drop down palette, or you can select a specific color by using the color wheel (or put in the exact hex number). So now if you have a custom color scheme you want to use (based on the colors used in your branding) or if certain colors just make you feel happy†¦ you can use them within your calendar! *fist pump* Now onto part two of why custom color labels are the best thing since sliced bread. 2. Easily Identify Your Color Labels By Giving Them A Name No more wasted time translating your mystical color system†¦ now you can give your team the context they need by adding a name to every color label. Which means you can chalk that up to a time-saving WIN. And because you’re a go-getter†¦ here’s how you can easily add text to your color label. All you gotta do is head to the text box next to the color you want to use†¦ and start typing! Pretty easy, right? :) And if you haven’t decided what name to your label (or don’t want to name it at all). No problemo! Any un-named labels will be listed horizontally at the bottom of the dropdown. And just like that †¦ Your labels get SUPER personalized (in just a few quick steps). 👠 3. Prioritize Your Labels Based On What Matters To You (And Your Team) Hate wasting time? Well, you’re in luck Because with custom color labels, you can prioritize your color labels! Which allows you to add content to the calendar fast AND keep your team focused on the right stuff. 😎 So once you have all the labels you need for your team†¦ just drag and drop them into the order that works best for you! And just like that†¦ You’ve mastered the art of the custom color label! *woop-woop* And if you thought that feature was great. keep on readin’ my friend. :) April 18, 2017: Updated Filter Menu + Saved Calendar Views You’re BUSY. Which means your calendar is PACKED to the brim with projects†¦emails†¦ blog posts†¦social campaigns†¦and more importantly†¦ †¦deadlines. Basically, you’ve got ZERO time to spare. And that jam-packed calendar, well†¦sometimes it’s hard to find your content. #sadface BUT you also don’t have any extra time to spend searchin’ for your stuff!! Which is why we updated the Filter Menu And  added a nice lil’ feature called Saved Calendar Views! So instead of spending all that time searching and filtering (and then doing it all over again)†¦ †¦you can find the content you need with just a couple clicks. *happy dance* And since time is of the essence†¦ let’s jump right into the three reasons why these two updates are so sweet. 🠍 ¦ 1. Simplify Your Workspace With Your New + Improved Filter Menu Listen†¦ We know you don’t have any time to waste. Which is why we cleaned up your filter menu so it’s easy to locate the filters you need†¦ so you can find the EXACT content you needfaster. (Because we know that a little efficiency can go a LONG way). ^^truth So here are the deets (and the how-tos) of your new filter menu. How To Use Your New Filter Menu On the upper left side of your calendar, select your new filter button. And once you’ve opened your menu, at the top you will notice the new â€Å"Saved† section. This is where your saved filters will be located (more on that later) And below that list, you will see ALL the options you can use to filter your calendar. The best part? Your filter menu is customized to meet YOUR needs (and your  needs only). For instance, if you aren’t connected to WordPress or aren’t connected any social accounts, neither of those categories will be displayed in your filter menu. Which keeps your menu free from unnecessary clutter†¦ And helps you find your content faster! Talk about a win-win. 👠 Heres how custom color labels make content easy to organize and find in @2. Eliminate The Tedious Process of Filtering Your Calendar AGAIN And AGAIN Let’s be real for a sec The process of filtering your calendar†¦well, it isn’t exactly exhilarating. And what if you are always filtering down to the same view? That means you have to apply the same set of filters over AND over again†¦just to find the content you need. *loud sigh* But luckily†¦ †¦Saved Calendar Views from is here to make it WAY less complicated. Because with  Saved Calendar Views (available on all Team Pro Plans). .the process of filtering your calendar AGAIN and AGAIN†¦ is gonzo. :) Simply drill down into your favorite view (just one time!), and save your filter for quick + convenient access  whenever you need it. And regardless of who you are OR how you use your calendar (whether you’re a large marketing department or small agency) you can use saved calendar views to create the filters YOU need to get sh*t done. ðŸ™Å' The best part? You can even filter your saved calendar views to get EVEN more specific. Booyah! And because we made saved calendar views with busy marketers like you in mind†¦ you can create an *unlimited* amount of saved calendar views. ^^Yep! No limit, my friend. And once you’ve created all the views you need.. you can drag and drop your saved views into the order that works best for you AND easily access them at the top of your filter menu. Basically what I’m trying to say is†¦ saved calendar views allow you to customize your filter menu so that it works best for YOU. Which means you can have your cake (aka sweet customization options) AND eat it too :) 3. Jump Into Projects Faster With Saved Calendar Views Your master calendar view is†¦ well, stressful to say the least. Literally every piece of content, every task, AND every deadline is just staring at you†¦ demanding your attention. But with so much to look at, it’s hard to find what you need to be productive. So, with saved calendar views, you can stop wasting time filtering down to the stuff you care about ..and get immediate access to the view you need right when you log in. *YES* Plus, it’s easy to switch between saved calendar views, so you never have to get caught staring at a busy screen. Which means that instead of wasting time filtering your calendar†¦ you can focus on being productive instead. (!!!) And now that you’ve mastered your updated filter menu and saved calendar views†¦ let’s get to the real reason you’ve read this far†¦ ;) aka the NEWEST feature! Today: [New Feature] Tags Just to recap†¦ remember how much content you have on your calendar? It’s A LOT. *faints* And while custom color labels  helped your calendar get a little more organized and saved calendar views + your updated filter menu  made it easier to locate certain content†¦ we thought there was ANOTHER feature you needed in your organizational tool kit. So without further adolet’s talk about  Ã¢â‚¬â„¢s newest featureTags!! Add an  extra  layer of organization to your calendar†¦ so you can always find what you needwhenever you need it. With Tags from , you can: Tailor the calendar based on how your team stays organized. Create custom categories and groups by adding a tag (or multiple) to your content, so you can create the perfect organizational formula for finding projects fastand getting sh*t done. Simplify your search process + find your content faster.  No more wasting time combing through your calendar. Just search for a specific tag (or even create saved calendar views based on your tags) to quickly find the content you need, no matter where it’s located. So let’s jump into why Tags are so awesome And learn how they are going to make your life infinitely better + WAY more organized.

An Introduction to Visual Anthropology

An Introduction to Visual Anthropology Visual anthropology is an academic subfield of anthropology that has two distinct but intersecting aims. The first involves the addition of images including video and film to ethnographic studies, to enhance the communication of anthropological observations and insights through the use of photography, film, and video. The second one is more or less the anthropology of art,  understanding visual images, including: How far do humans as a species rely on what is seen, and how do they integrate that into their lives?How significant is the visual aspect of life in any particular society or civilization? andHow does a visual image represent (bring into existence, make visible, exhibit or reproduce an action or person, and/or stand as an example for) something Visual anthropology methods include photo elicitation, the use of images to stimulate culturally relevant reflections from informants. The end results are narratives (film, video, photo essays) which communicate typical events of a cultural scene. History Visual Anthropology only became possible with the availability of cameras in the 1860s- arguably the first visual anthropologists were not anthropologists at all but rather photojournalists like the Civil War photographer Matthew Brady;  Jacob Riis, who photographed 19th-century slums of New York;  and  Dorthea Lange, who documented the Great Depression in stunning photographs. In the mid-nineteenth century, academic anthropologists began collecting and making photographs of the people they studied. So-called collecting clubs included the British anthropologists Edward Burnett Tylor, Alfred Cort Haddon, and Henry Balfour, who exchanged and shared photographs as part of an attempt to document and classify ethnographic races. The Victorians concentrated on British colonies such as India, the French focused on Algeria, and the U.S. anthropologists concentrated on Native American communities. Modern scholars now recognize that imperialist scholars classifying the people of subject colonies as others is an important and downright ugly aspect of this early anthropological history. Some scholars have commented that visual representation of cultural activity is, of course, very ancient indeed, including cave art representations of hunting rituals beginning 30,000 years ago or more. Photography and Innovation The development of photography as a part of the scientific ethnographic analysis is usually attributed to Gregory Bateson and Margaret Meads 1942 examination of Balinese culture called Balinese Character: A Photographic Analysis. Bateson and Mead took more than 25,000 photos while conducting research in Bali, and published 759 photographs to support and develop their ethnographic observations. In particular, the photos- arranged in a sequential pattern like stop-motion movie clips- illustrated how the Balinese research subjects performed social rituals or engaged in routine behavior. Film as ethnography is an innovation generally attributed to Robert Flaherty, whose 1922 film Nanook of the North is a silent recording of activities of an Inuit band in the Canadian Arctic. Purpose In the beginning, scholars felt that using imagery was a way to make an objective, accurate, and complete study of social science that had been typically fueled by an extensively detailed description. But there is no doubt about it,  the photo collections were directed and often served a purpose. For example, the photos used by anti-slavery and aborigine protection societies were selected or made to make the natives more human and needier, through poses, framings, and settings. American photographer Edward Curtis made skillful use of aesthetic conventions, framing Native Americans as sad, unresisting victims of an inevitable and indeed divinely ordained manifest destiny. Anthropologists such as Adolphe Bertillon and Arthur Cervin sought to objectify the images by specifying uniform focal lengths, poses, and backdrops to remove the distracting noise of context, culture, and faces. Some photos went so far as to isolate body parts from the individual (like tattoos). Others such as Thomas Huxley planned to produce an orthographic inventory of the races in the British Empire, and that, coupled with a corresponding urgency to collect the last vestiges of disappearing cultures drove much of the 19th and early 20th century efforts. Ethical Considerations All of this came crashing to the forefront in the 1960s and 1970s when the clash between ethical requirements of anthropology and the technical aspects of using photography became untenable. In particular, the use of imagery in academic publication has impacts on the ethical requirements of anonymity, informed consent, and telling the visual truth. Privacy: Ethical anthropology requires that scholar protect the privacy of the subjects that are interviewed: taking their picture makes that nearly impossibleInformed consent: Anthropologists need to explain to their informants that their images may appear in the research and what the implications of those images might mean- and get that consent in writing- before the research beginsTelling the truth: Visual scholars must understand that it is unethical to alter images to change their meaning or present an image that connotes a reality not consistent with the understood reality. University Programs and Job Outlook Visual anthropology is a subset of the larger field of anthropology. According to the Bureau of Labor Statistics, the numbers of jobs projected to grow between 2014 and 2024 is about 4 percent, slower than the average, and competition for those jobs is likely to be fierce given the small number of positions relative to applicants. A handful of university programs specializing in the use of visual and sensory media in anthropology, including: The University of Southern California MA at the Center for Visual AnthropologyHarvard Universitys Ph.D. program at Sensory Ethnography LabThe University of Londons MA and Ph.D. in Visual AnthropologyThe University of Manchesters MA at the Granada Centre for Visual Anthropology Finally, the Society for Visual Anthropology, part of the American Anthropological Association, has a research conference and film and media festival and publishes the journal Visual Anthropology Review. A second academic journal, titled Visual Anthropology, is published by Taylor Francis. Sources: Cant A. 2015. One Image, Two Stories: Ethnographic and Touristic Photography and the Practice of Craft in Mexico. Visual Anthropology 28(4):277-285.Harper D. 2001. Visual Methods in the Social Sciences. In: Baltes PB, editor. International Encyclopedia of the Social Behavioral Sciences. Oxford: Pergamon. p 16266-16269.Loizos P. 2001. Visual Anthropology. In: Baltes PB, editor. International Encyclopedia of the Social Behavioral Sciences. Oxford: Pergamon. p 16246-16250.Ortega-Alczar I. 2012. Visual Research Methods, International Encyclopedia of Housing and Home. San Diego: Elsevier. p 249-254.Pink S. 2014. Digital–visual–sensory-design anthropology: Ethnography, imagination Arts and Humanities in Higher Education 13(4):412-427.and intervention.Poole D. 2005. An excess of description: Ethnography, race, and visual technologies. Annual Review of Anthropology 34(1):159-179.

Name and describe the stages of the human life cycle. How are these Essay

Name and describe the stages of the human life cycle. How are these stages different from what is seen in our closest relatives - Essay Example The initial phase of the human life sequence is birth. Before birth, a human being starts as a single cell. The human cells multiply and specialize into definite body parts preparing for the delivery of an infant. Birth happens after a fetus has developed for about 9 months from date fertilization (Prior, Erin and Lisa 23). The second stage of human cycle is the infancy. During this stage, the child depends entirely on others for his or her life and safety. Consequently, parents assume the duties of feeding, bathing and helping the child move from place to place. It is during this stage that the child starts learning essential concepts for surviving in the world (Sigelman and Elizabeth 28). The third stage includes the childhood that runs for about ten years. The child is mainly regarded as the toddler for the first two years after infancy. The child develops as he or she learns how to walk, talk and become independent. Primarily, persons grow attaining more freedom and responsibility as they build knowledge about selves. Furthermore, the person starts developing his or her personal intelligence and character at this stage (Ulijaszek 19). The fourth stage of the sequence corresponds to adolescence. This refers to the age between 12 to 18 years. The stage initiates with puberty where boys develop to become men and girls grow to be women. This is a very controversial stage of human cycle because the young people struggle to manage various changes occurring in their lives. The person may start experiencing growth spurts and emotional disorders emanating from the effort of search for personal identity, hormone production, and quest of higher independence. Furthermore, the human prepares for adulthood or for maturity in this stage. Consequently, the person is growing to his or her highest size and one becomes physically able to reproduce (Prior, Erin and Lisa 19). The firth stage is the adulthood that is the longest of the

Retailing Management - Target Research Paper Example | Topics and Well Written Essays - 5000 words

Retailing Management - Target - Research Paper Example The company makes its international strategy effective by incorporating its UK strategy and fine tuning it to suit the cultural differences in order to meet the specific needs and preferences of customers in the different international markets it operates in. In order to achieve excellence in international operations, Tesco needs to maintain consistency in its quality and consumer experience by venturing into the business insights (Tesco, 2011). The main and critical component in the Tesco’s decision making process is its web-based business intelligence application product. This application is recognized for its speed, functionality and the flexibility necessary for the timely delivery of fashion products to the Tesco users worldwide. This is based on the technology developed by Tesco along with its Group retail MIS system. The Group retail MIS system helps the company in identifying the key areas of operations, finance, customers and people. This guides and facilitates the to p management in measuring the store based performance of the company. Tesco’s strategic objectives thus have been focused upon the Group MIS which encourages and improvises on the local reporting and gives strategic insight into the functioning (Coriolis, 2004). Tesco: Environmental and Strategic analysis Understanding the environment and the influences which results from the changes provides different dimensions and challenges to strategic decision making but making sense of this diversity requires greater efforts and involves identifying the political, economic, social and technological influences which affect the organization. The PESTLE Analysis of Tesco involves the political environment which analyzes the local and national impact of the government. It also looks into the government laws and policies that have an impact on international business operations. The activity and momentum in the economy, such as fluctuations in the stock market and increase in the tax rates w ill have a significant impact on the company. Sociological factors include the changes in the culture and way of living of the people in general. It includes the changes in consumer behavior and their pattern of purchasing. For example, the new trend of e-commerce and online shopping brings in new technologies that the company will have to adapt. Environmental factors also play an important role as Tesco has to fulfill its corporate social responsibilities. It has to work on reducing the usage of fossil fuels in its transportation process (Case study, 2006). Possible environmental issues which Tesco will face in the near future are: Political - Ban of sale of alcohol to public above the age of 21 by the government. Economic - Implementation of tax on food by the government. Sociological- Tesco’s entry into US and Russia will help in expanding its operations and increasing its sales and profit levels. It helps in expanding the company’s horizon beyond the UK and overcom e cultural barriers. Technological- A significant part of Tesco’s distribution costs consists of hydrogen powered lorries. Legal- The task of paying huge compensation claims has been disputed by Tesco. Environmental- The changes in the climatic conditions could have an impact on suppliers’ strategies and objectives. Porters Five forces Model affecting Tesco The

Poetry essay question Example | Topics and Well Written Essays - 750 words

Poetry question - Essay Example Dickinson uses an almost soothing tone along these lines to signify how well the speaker acknowledges the coming and the full presence of ‘Death’ which, in this case, is depicted as no longer an element of fright or disturbing apprehension. So instead of being terrified as of a sudden occurrence, she welcomes ‘Death’ to the point of admiration and respect through the last three lines of the second stanza. ‘Gazing Grain’ and ‘Setting Sun’ are terms used to indicate the inevitable stages of human life which the speaker experiences herself from early childhood until old age and the allegory of the ‘House’ described by the speaker as ‘A Swelling of the Ground’ is in figurative reference to the ‘grave’ implying however a sense of familiarity. By considering ‘House’ to mean ‘grave’, the poet likely shifts or radiates the positive significance of ‘home’ and its c omfort and sign of life than a burial place. Other than ground swelling, she does not even make mention of decay or any term close to pertain to loss or deterioration which the literal ‘Death’ characterizes since the speaker plans to conclude her union with ‘Death’ as progressive with ‘Tis centuries’ and the phrase ‘toward Eternity’. ... audience to understand that instead of a tragedy, it is something familiar or someone who merely takes another by the hand for a light travel, as though ‘death’ is that course of nature that any person must readily acknowledge as it only intends to accompany one in a long journey to a dimension not quite far from the mundane encounters of everyday. By way of the attitude, sound, and structure that constitute the substance of the literary piece, a reader may find oneself dissolving a former perspective of death to entertain a favorable thought that it is not actually dreadful. I suppose Dickinson would have at the time anticipated such response of ‘change in view of death’ because she should know herself what ‘death’ is in every man’s common knowledge and perception. It is as if the creation of the work â€Å"Because I Could Not Stop for Death† is a challenge for a reading individual to observe his or her faith in the beauty of life through an insight of death as well as the degree of persuasion one may yield to in attempting to see death in a whole new enlightening aspect. ‘Because I Could Not Stop for Death’ bears much semblance to the theme established in the poem â€Å"Tell all the Truth but tell it slant† where Dickinson necessitates the need for capitalization in order to illustrate the essence of the manner by which truth ought to be communicated. One may recognize her intention of doing this to specifically lead the reader to the remarkable aspect of stressing paired terms that should register the key ideas to understanding the concept of ‘Truth’. Like the treatment given to the understanding of ‘death’, if the ‘Truth’ be ever told, it must be gradually carried out so as not to severely overwhelm the seeker or whoever obtains its

Importance Of Sociology As A Field Of Study Essay Example for Free

Importance Of Sociology As A Field Of Study Essay Sociology as a field of study attempts to explain the relationship between an individual and society. Sociological theories are a tool used to explain sociological problems and social structures. (Blumer, 1969) Societies can be viewed as organic structures. This was first explained by Parsons and Durkheim as they developed structural theories. These theories can be applied in education i. e. how students view education. Societies can also be viewed as economic structures. Under this concept, falls the conflict theory developed by Carl Marx. Marx looked at a number of theories that attempt to explain how people’s lives are shaped by social structures. Other theories that share a similar perspective are the functionalist theories. Societies can also be looked as social action. This implies that society shapes how people view themselves. In line with this perspective, sociologists came up with the idea of symbolic interactionism. There are also other ideas that go hand in hand with this idea i. e. GH mead. Lastly, one must apply all the sociological theories stated above and many others that have not been mentioned. For example one can consider Medicalisation of society’s problems. This can be explained by a number of sociological theories like: Marx’s theories, interactionist theories and Durkheiman’ theories. Importance of sociology as a field of study Conflict theory Sociology assists in explaining social change. It helps us to understand what the role of the individual is in changing society. This is best explained by the Conflict theory. This theory does not have only one name connoted to it although the founder of the theory was Karl Marx. There are various regions in the world where sociologists elaborated on this theory. Some of these sociologists are; †¢ Ralf Dahrendorf – Germany †¢ Ludwig Gumpolvicz – Germany †¢ Lewis Coser and Collins – USA †¢ Max Gluchman and Rex – UK (Garfinkel, 1967) The conflict theory’s main idea is that there exists a constant struggle in society and every entity in society is trying to make the most of their reimbursement consequently bringing about social change. This change can come in form of revolutions or it may be political. It focuses on coercion by groups and individuals to alter or control others’ actions. The theory helps us to understand why ideologies like socialism and capitalism. There is a constant struggle within society for paybacks. This theory can be viewed from two angles. The first angle is a radical one; society will forever in conflict while the second angle is that conflict combines with struggle to make up society. This moderate angle is best explained by the functionalism. The latter mentioned theory postulates that every member of society has a specific role to play. Conflict theory can best be perceived as a pyramid. Influential people are at the top and they impose their will upon less powerful people who happen to be the majority. This implies that people in power are taken to be superior and they are the ones responsible for modern day laws, institutions and traditions. This theory can be stretched to explain how morality or deviance is defined. The powerful individuals in society label deeds or actions as immoral if those actions challenge their influence and power. Conflict theory also attempts to explain stratification in society but from an individualistic point of view. It looks at individuals needs instead of society’s needs as a whole. Every individual tries to struggle for respect, goods and services as well as power; these e all very scarce. In this light therefore, individuals belong to organisations that represent their own interests. The theory views organisations as entities that are mostly influenced by external rather than internal factors. (Goffman, 1958) In the theory, there are a number of conflicts that fall under. These include; †¢ Class †¢ Race and ethnicity †¢ Gender †¢ Religion Marx believed that class conflict was caused by differential ownership of property. However, this theory was later challenged by other sociologists who believed that there is more to class than property ownership. These sociologists believe that this is only one aspect. Racial conflict has its root cause in differential power. According to the theory, superior races are those one who are well endowed with power, prestige and education. There are four basic assumptions in this theory. The first is that there is inequality in society’s structures, secondly there is revolution as a result of struggle between a numbers of social classes, thirdly there is competition for resources and lastly war exists to unify or divide society. Conflict can take the form of a strike where workers struggle to gain back control after it has been taken from them by their employers. Another form of a conflict could be through wars. Wars usually represent clashes between social classes. Taking the case of military coups, this is an example of a conflict between the main population and the military. (Durkheim, 1915) Ethnomethodology Ethnomethodology is the study of how people interpret their social world. This theory has its history back in the mid twentieth century and was founded by Garfinkel who was an American sociologist. The theory is quite different form other well known theories. This theory is founded on the fact that there is no order in society; society is chaotic or has the potential to be chaotic. According to the theory, any semblance of order is created by the minds of actors within society it simply does not exist. This is in sharp contrast to other well known theories. Social order may be defined as the systematic pattern of behaviour within society. It opposes the fact that actions are not thought out and are simply haphazard. Ethnomethodologists believe that individuals encounter several experiences in their lives. These individuals try to make sense of these encounters by placing them into a form of organised system. They believe in a documentary method. Here, individuals simply pick out certain events within a social situation and try to make sense of them. After they have organised those events into a pattern, then they use that pattern as a template to explain other situations that may arise. Garnfinkel used an experiment to demonstrate this theory. He got a number of students and instructed them to ask a supervisor about a number of issues on their mind. The students could not see the advisor but could talk to him. They asked him a number of questions and this advisor could only say yes or no. What the students did not know was the advisor was reading out a list of responses that did not match their questions in any way. It was found that most of the responses did not make logical sense but most of the students tried to interpret them nonetheless. They did not question the integrity of the advisor but they tried to compare past responses with present ones in order to come up with an orderly pattern. For example one of the students thought that he should quit school and asked the advisor this. The advisor told him ‘no’ and out of disbelief the student repeated this same question after which the advisor said ‘yes’. It was found that this particular student did not dismiss the advisor but tried to make sense of the situation. According to the theory, the students were trying to form sense out of senselessness. They were trying to turn chaos into order. Garfinkel introduces the idea of indexicality. This means that human beings have a tendency to index things that occur to them i. e. they always try to put things within a certain social context. They must relate it to other things that have occurred to them before or during a particular scene. For example, the interaction that took place between the students and the advisor followed a certain path because the students held the advisor in high esteem. This implies that if the student could see what was happening with the advisor behind the screen that had covered him, or if their classmates asked answered their questions, then their reactions would have been totally different. This is because the students would simply have formed another documentary. People who adhere to this theory believe that all human beings have preconceived notions about their daily lives. This means that if a sudden change was brought into someone’s life their reactions are quite different. This is justified by the fact that it would be very chaotic if we looked at things differently at all times. We must become familiar with some aspects of our lives so as to be able to Symbolic interactionism This theory has its history in the late nineteenth century. It was pioneered by a sociologist from Germany called Marx Weber. The theory is best known for its subjectivity rather than its objectivity. Interactionists focus on individuals rather than on society as a whole. They perceive human beings as creatures whose behaviours are reactive or subject to the approval of others. This is because all actions, according to them, are like symbolic actions which are interpreted differently according to one’s perspective. This theory also looks at human beings as symbolic objects who can think and react to situations. This means that individuals within a society are active participants of their society. They determine what happens to them. Sociologists adhering to this theory believe that we are not passive entities who must mould themselves to society’s rules and standards. This theory focuses on external issues and simple interactions. It cannot be used to interpret deeper social settings like capitalism. It is also quite crucial to note that this theory perceives society’s norms as transient and constantly changing. Stability and order in society is determined by negotiations. The systems themselves are not stable but the means by which these systems in society are created is stable. (Merton, 1968) The theory therefore points one on the direction of roles played by people in society. The theory places importance in role making and role taking. This means that individuals must put themselves in a certain perspective in order to understand another person’s point of view. Studies on interactionism are therefore done through active role taking. This is because they believe that one must interact thoroughly with another party in order to understand the reason why they made their decision. However critics have claimed that the theory is too narrow and cannot be applied to macro situations. It has also been criticised for its impressionism during research methods. (George, 1964) Functionalism The theory was pioneered by a French sociologist called Emile Durkheim back in the mid to late nineteenth century. This theory compares the individual with his/her society and also scientific method of analysing society. This implies that one can be able to study the social world using observation and analysis. It also assumes that studies of society can be done freely and without any bias. Another crucial aspect of the theory is the organic aspect of society. It compares society to an organism. That there are various parts of the body that each has their own function. This is analogous to society and its members. It is also important to note the homeostatic nature of interactions. This theory looks at society as a system that must remain in equilibrium. Any deviation from this is corrected by a number of mechanisms like gossip or even imprisonment depending on the scenario. Conclusion Interactionists believe that social order is continuously remade as people interact. Social order is not static and changes with time. Functionalists believe that order within society exists as a result of an agreement between members of society. That is collective behavioural patterns that are regarded as the norm in society. Again, the theory strongly affirms that social order does exist. Marxists believe that social order is created from a struggle to gain control of limited resources while ethnomethodologists mould situations to fit into a certain behavioural pattern. All these theories attempt to explain why human beings behave the way the do either as individuals or as a group on a macro scale. This is the essence of sociology.